03DUAL-LINK / TRACKED ROUTES

ONE MESSAGE.
UP TO TWO ROUTES.

Attach one or two enabled destinations to a configured Instagram text reply. Each labelled tracked URL keeps its own Primary or Secondary context.

Create workspace See the full product

01THE MESSAGE

AWHAT INSTAGRAM RECEIVES

TEXT FIRST.
ROUTES SECOND.

OUTPUT TRUTH / CURRENT PRODUCTRelayDM sends text with labelled tracked URLs. These are not native Instagram cards, buttons or delivered sub-label components, and Secondary can remain disabled.

CONFIGURED TEXT DM / REPRESENTATIVE COPY

“Here’s the creator guide you asked for. I’ve included an optional community route if you want to compare notes with others.”

PRIMARY / ENABLEDGet the guiderelaydm.link/primary-route

SECONDARY / OPTIONALJoin the communityrelaydm.link/secondary-route

02ATTRIBUTION ROUTE

BWHAT CONTEXT SURVIVES

THE CLICK KEEPS
ITS ROUTE.

SIGNED REDIRECT / SLOT CONTEXTEligible tracked URLs retain automation, delivery, link and Primary or Secondary slot context before forwarding to the configured destination.

01LibraryReusable destination + stored UTMs

02EnablePrimary and optional Secondary

03SendLabelled URLs in configured text

04OpenSigned redirect receives request

05ForwardVisitor reaches destination

06ReportTotal + estimated unique by slot

MEASUREMENT BOUNDARY

RelayDM records click events and estimates unique clickers from request fingerprints. It does not authenticate the visitor’s Instagram identity or claim revenue attribution after the redirect.

03ROUTE PATTERNS

CSIX USEFUL SHAPES

TWO WHEN USEFUL.
ONE WHEN CLEARER.

STRUCTURE / NOT A PROMISEThese are composition patterns, not conversion claims. The right route depends on the content, audience and offer.

01 / LEAD MAGNET

Guide + community

Send the requested resource as Primary and optionally offer a related community as Secondary.

02 / PRODUCT

Offer + context

Route directly to a product while giving people an optional sizing, detail or comparison destination.

03 / BOOKING

Calendar + proof

Offer a booking destination with an optional case-study or service-detail route beside it.

04 / COURSE

Enroll + syllabus

Pair the primary enrollment destination with optional context for people who need more detail.

05 / AFFILIATE

Offer + review

Keep the offer distinct from an optional review or walkthrough, with each enabled slot attributed separately.

06 / ONE LINK

Primary only

Disable Secondary when one destination is the clearest route. Dual-Link does not require two URLs.

ONE OR TWO / NEVER IMPLIED

An automation can have up to two enabled labelled tracked destinations. RelayDM does not promise that every DM contains two links.

→DUAL-LINK / START

GIVE INTENT A CLEAR ROUTE.

Configure the message and enable only the destinations the conversation needs.

Create workspace Inspect operating ranges

TEXT FIRST.ROUTES SECOND.

THE CLICK KEEPSITS ROUTE.

TWO WHEN USEFUL.ONE WHEN CLEARER.